Content Strategist

in Charlotte, NC

Job #:262918

Practice Area: Other

Date Posted: 06/13/2018

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Content Strategist

Work with a fortune 25 to create simple, friendly digital experiences by being obsessed with what’s most important to our 20 million customers and incorporating their voices into every decision we make.  

Since 2003, content strategy has been baked into our user-centered process from concept to launch. Our Content Strategists are equal partners with Designers for all of our engagements, and they often lead engagements.

Why you’ll thrive here

You share our passion for customer experience and problem-solving. You play well with others but you aren’t afraid to stand up for what you think is right. You’re diplomatic and flexible, and you’ve got what it takes to influence others. You see the big picture, but you also find satisfaction in making every detail right. 

You know the difference between content strategy and writing, and you do both well. You love words, but you understand that content is much more than just copy. You consider the whole experience.

You also:

  • Have an understanding of the user-centered design process, including personas, task analysis, task flows, content audits, content strategies, and user testing
  • Understand what’s technically possible, and how business rules work with customer experience
  • Are organized and able to work on several projects at once


What you’ll be responsible for

  • Collaborating with Designers, Content Strategists, Producers, and Researchers on multi-device experiences for online and mobile banking, financial education, product information, tools, and applications
  • Creating content strategies that meet customer needs and business goals
  • Writing and editing copy – you make every word count
  • Often acting as project lead, coordinating multi-disciplinary project teams, writing creative briefs, estimating scope and sizing, and handling escalations
  • Working on large projects as well as ongoing maintenance, both independently and as part of a team
  • Working with project teams to understand business goals and identify customer needs
  • Partnering with product managers, project managers, developers, business analysts, legal/compliance, and more
  • Performing light interaction design and information architecture
  • We’d like to see your work, so we may ask qualified applicants to electronically submit writing samples as well as interim deliverables including but not limited to: design briefs, content inventories, and strategy recommendations.


Locations: San Francisco, CA, Oakland, CA, or Charlotte, NC

Minimum qualifications

  • 3-5 years of content strategy and writing experience, with at least 1-2 years as an online content strategist and writer for large, public-facing company/websites
  • Mobility experience
  • Experience developing and implementing content strategies for large sites or large sections of sites
  • Experience leading multi-disciplinary project teams
  • Deep familiarity with user-centered design principles
  • Experience developing and owning digital editorial standards and guidelines
  • Experience managing vendors and contractors
  • Superb communication skills, both verbal and written
  • Demonstrated ability to persuade partners and diplomatically resolve conflict
  • Excellent organization and attention to detail
  • Expert knowledge of Microsoft Word and comfort with PowerPoint
  • Familiarity with content management systems
  • *Some experience with information architecture*


Job Key Words

Content strategy, collaboration with designers, customer facing digital experiences, product pages, educational articles, transactional flows, forms, mobile, UX Copy, Compliance, Content Strategist, Customer Experience, Financial, Financial Services,

Frequently Asked Questions:

  • Benefits?  Yes, provided by ettain group – Health, Dental, Vison, 401K, etc.
  • Remote Workers – a collaboration of both onsite with the team and remote work will be allowed depending on the status of the project.
  • Visa Sponsorship?  Not offered
  • Corp-to-Corp?  Not eligible 


How to Apply:

For immediate attention please apply online and send a text to 704.945.9989. Please make sure to connect with Tasha Carson on LinkedIn for prompt response. 

ettain group is a talent solutions company dedicated to matching people with the most relevant employment opportunities in IT, healthcare IT and the digital creative space. Top employers and highly skilled talent throughout the U.S. select ettain group for a better recruitment experience. Our culture empowers teams with the flexibility to deliver a superior candidate experience and client experience using market intelligence. We recruit resources, own projects and manage programs to offer a wide range of IT development and talent solutions to our clients and candidates. To learn more about ettain group visit To explore more job opportunities with ettain group, visit

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